Twitter has become one of the most popular social networking sites on the Internet. Essentially, the site allows users to post short, 140 character status updates called “tweets” to anyone who is their friend on Twitter, also known as a “follower.” As soon as a tweet is posted, anyone who is following that user will have it appear in their timeline on the Twitter main page.
With all the additional features that are available on competing social networking sites, such as Facebook and Google+, you may be wondering why Twitter has become so popular. The main reason Twitter has become such a force on the Internet is because it is quick, convenient and people are using it to its full advantage as a promotional tool.
In fact, the promotional aspect is the most important part of using Twitter. Posting tweets gives the ability to immediately make announcements to an audience. Because many Twitter users access their followers on their mobile smartphone or tablet computer, an announcement made as a tweet can be delivered to followers as soon as it is posted. Followers will not have to be at a desktop computer to get the latest information.
Also, Twitter allows other users to “retweet” what you have just posted, which will bring your message to an even wider audience. However, apart from bringing your own messages, Twitter also allows users to “tag” you in posts they make, which can contain invaluable information and feedback. Again, the best part of this is that the feedback comes immediately, which is especially beneficial for collecting information from the people who support you.
Now that you understand how Twitter can be used, you can start efficiently using it. Plenty of success stories have been created by tweeting and your story could be next.