It Takes Over 30 Gigs per Day to Entertain You

Did you know that the average Americans consumes over 30 Gigs of content per day?  A recent report published by the University of California, San Diego claims that the average American consumes 34GB of content and 100,000 words a day.  At first glance, this seems a little farfetched considering a full-length DVD is only about 4GB in size.  With further investigation, the conclusion makes more sense.  The report does not suggest that we actually read 100,000 words a day.  Instead it suggests that 100,000 words cross our eyes and ears in a single 24-hour period.  That information comes from a variety of mediums, including the television, radio, Internet, and emails.  What can we learn from this report?  We are hungry (perhaps gluttonous) for information.  As Microsoft’s advertisement for Bing asks, “What has search overload done to us?”

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