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4 Ways Video Can Boost Your Online Efforts

In a previous post, “Video Online is Picking Up Steam”, I discussed the growing success of Youtube in 2009 and how many experts believe that 2010 will be a great year for online video marketing. There are a few ways you can use online video to improve your business this year. First, make your videos viewable on mobile devices. You should capitalize on the millions of smart phones users that have the ability to stream videos from the web. Second, utilize online video on your web site to sell your product, brand, or business. Let’s say you have a business that sells state-of-the-art kitchen knives. You could add an embedded video on your website that describes your company, shows the knife in action, and features some top cooks that endorse the product. Another benefit of having embedded videos on your web site is that customers can share the videos via Facebook and Twitter. Here, the […]

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